About Vina
Design is a superpower and I intend to be a force of good.
I enjoy crafting delightful design solutions and creatively defying limitations to facilitate better user experience and usability.
I've always been a curious problem-solver, drawn to understanding how things work, optimizing systems, and simplifying complexity. Design allows me to do all of this and more, fueling my constant evolution and love for learning.
My career began in the fast-paced gaming and hospitality industry, where I honed my skills in multimedia production. I then transitioned to retail as an in-house graphic designer, shaping brand identity through promotional materials, in-store signage, and product packaging. Seeking deeper purpose, I found my way into healthcare advertising—where my passion for science and design intersected.
It was here that I discovered UX. Designing with empathy for patients and understanding healthcare providers' pain points led me to the world of user-centered design and design thinking. The challenge of crafting intuitive, human-centered solutions keeps me engaged—just like solving a great puzzle.
If you're looking for an analytical, fun-loving creative who thrives on problem-solving and innovation, let's connect!
Education and Certifications
Certification
Front End Software Developer Bootcamp
Certificate by Community College of Philadelphia
UX Design Professional Certificate
Coursera Course Certificate by Google
- Foundations of User Experience (UX) Design
- UX Design Process: Empathize, Define, and Ideate
- Build Wireframes and Low-Fidelity Prototypes
- Conduct UX Research and Test Early Concepts
- Create High-Fidelity Designs and Prototypes in Figma
- Build Dynamic User Interfaces (UI) for Websites
- Design a User Experience for Social Good & Prepare for Jobs
Introduction to ExperiencePrinciples and Processes
Coursera Course Certificate by University of Michigan
College
Arts Institute of Philadelphia
2010-2013 • PA, USA
4-yr degree completed in 3-yr quarterly semesters
High School
Vineland High School
2010 • NJ, USA
Summa Cum Laude Graduate
Cebu Normal University, Integrated Laboratory School
2006-2010 • Cebu, Philippines
Consistent top 10 student
Work Experience
Thomas J Paul, Inc.
Senior Product Designer
February 2023 - Present
Created exciting designs for a first-of-its-kind product. I have experience working in an agile environment and working closely with the development team to ensure the timely execution and delivery of the Minimum Viable Product (MVP). Integrating our design solutions using the basic building blocks of a robust UI kit in Figma, allows us to stay within the approved guidelines while pushing the envelope on creativity and usability. Collaborating with external agencies and various stakeholders, we do our best to apply feedback based on business needs while keeping our users at the center of our design decisions.
Klick Health
Design Supervisor
July 2022 - February 2023
Senior Graphic Designer
April 2019 - July 2022
Led projects and managed the team to deliver seamless campaigns with UX and accessibility standards in mind. Created design systems and resources to help streamline our workflow for efficiency and consistency as our team grows. Improved cross-agency partnerships to create the best experience for our clients and the community they serve. Providing flexibility in our team, I flow between cross-indication, HCP, and consumer work comfortably.
mock5 design
Graphic Designer
March 2017 - April 2019
Working at a startup company, I was exposed to a broad range of design challenges helping me to grow quickly and be trusted to make bold design decisions. Wearing many hats, I was able to widen my skill set to effectively work on various projects simultaneously. Our designs were driven by compassion and solution: user-and-functionality-first which helped me value user experience as a measure of success.
AC Moore Arts and Crafts
Graphic Designer
April 2015 - March 2017
As an in-house designer, I helped develop and grow our brand to ensure consistency and efficiency across everything from promotional materials, compelling social media content and other digital marketing campaigns.
The Media and Marketing Group
Graphic Designer
July 2013 - March 2015
Working in this fast-paced, high-pressure agency has taught me to think on my feet and value team collaboration. Worked closely with marketing partners, vendors, and production managers to make sure we deliver on time and on a budget without compromising quality to meet client expectations.
iperdesign
Design Intern
April 2013 - June 2013
Joining as an intern at my first exposure to healthcare advertising, I was able to observe how creative leads navigate the complexity of designing and creating apps for the life sciences space. I learned a lot about creating an empathetic, functional, and user-centric design. I was also trained to manage UI kits and following design systems for an effective product designin apps and website builds.
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